stilwerk Berlin [design shopping center]
February - April 2002
A specialist shopping center, stilwerk Berlin offers premium branded products from the interior décor and living sectors. With shops spread out over four floors, especially those placed fairly high up occasionally fail to achieve the desired customer traffic. A catalogue of ideas for attractive installations is to highlight ways of making visitors perceive stilwerk holistically, thereby raising customer counts on the top floors.
Analysis of on-site conditions, concepts of ideas for enhancing appeal, project planning.